Guides · AI visibility
Guides to AI visibility and GEO
Every GeoSuite guide in one place: what AI visibility and GEO are, how to get cited by ChatGPT and Google's AI Overviews, how to measure your brand in AI answers and which tools to use. Each guide answers one question and starts with the answer.
Understanding GEO
Where to start if visibility in AI answers is new to you.
What is AI visibility? →
What is AI visibility: how brands get cited in ChatGPT, Gemini and Perplexity, the three key metrics and the levers that move them.
Generative Engine Optimization (GEO): the 2026 guide →
2026 guide to Generative Engine Optimization (GEO): definition, comparison with SEO, the key metrics and the six steps to get cited by LLMs.
GEO vs SEO: what's actually different →
Side-by-side comparison of Generative Engine Optimization (GEO) and Search Engine Optimization (SEO): surfaces, signals, KPIs and where the two overlap.
ChatGPT and Google AI Overviews
How the two engines pick their sources and what to do to be among the ones they cite.
How to rank on ChatGPT →
Practical guide to ranking on ChatGPT in 2026. The two surfaces (pretrained vs browsing), the six steps that move visibility, and the signals retrieval uses.
How to optimize content for AI Overviews →
How Google picks AI Overview sources, which Italian sectors see it most and 7 concrete steps to get your pages cited. Updated for 2026.
How to turn off Google AI Overviews →
There is no switch, but there are 4 ways: the Web filter, udm=14, a default search engine in Chrome and on your phone. Plus what site owners can do.
Measuring and choosing tools
How to tell whether your brand shows up, with which metrics and which tools.
Monitoring a brand across AI engines: metrics, methods and cadence →
How to monitor your brand across ChatGPT, Gemini and Perplexity: the six key metrics, the four operating modes and the typical cadence.
How to do SEO with artificial intelligence →
How to use ChatGPT, Claude and Gemini for SEO: what to hand to AI, 6 steps without losing quality, the mistakes to avoid and how to get cited.
How to choose an AI Visibility tool (2026): decision framework →
How to choose the right AI visibility tool: six criteria, use cases for agencies, ecommerce, B2B and local, a decision matrix and FAQ.
GEO analysis tools 2026: roundup of the 8 platforms measuring visibility on ChatGPT, Gemini and Perplexity →
Roundup of the 8 GEO analysis tools that measure how ChatGPT, Gemini and Perplexity cite brands: summary, ideal target and comparison for each.