Free GEO audit: measure how ChatGPT, Gemini and Perplexity cite your brand

GeoSuite's free GEO audit runs 25–40 buyer-intent prompts generated from your brand's context across ChatGPT, Gemini, Claude and Perplexity, then measures how often you get named (brand recall), vs. competitors (share of voice) and with what framing (citation sentiment). Five minutes, no credit card, a report as readable as a paid audit. Built to deliver a first concrete measurement — not a vendor pitch.

TL;DR

GeoSuite's free GEO audit measures how much ChatGPT, Gemini, Claude and Perplexity cite your brand across 25–40 buyer-intent prompts generated from the site's context. It returns brand recall, share of voice, citation sentiment per engine, the map of competitors winning instead of you and a prioritised action plan. Five minutes, no credit card, shareable PDF report. Built to provide a first concrete measurement, not a vendor pitch.

What the report contains

Five concrete things that come out of the report. It's not a marketing snapshot: every line is derived from running the prompts across the four engines and analysing the answers.

The three AI-visibility metrics

Brand recall, share of voice and citation sentiment measured across 25–40 buyer-intent prompts generated from your brand's context. One metric per engine: ChatGPT, Gemini, Claude, Perplexity.

Prompt-by-prompt citations with explainability

For every prompt you see if you were named, which competitors were named instead, and with what framing. The third-party pages the engines used to ground their answers are in the source list.

AI competitor map

Map of the competitors AI engines name alongside or instead of your brand on your category queries. Often not the ones you expect.

Prioritised action plan

Three to five prioritised tasks, with concrete instructions: what to change on the pages, which schemas to add, which third-party citations to win first. No generic checklist — derived from the specific gaps in your audit.

PDF report + shareable link

Downloadable PDF report and shareable link. The PDF is white-label compatible — many agencies reuse it as lead-gen material for clients.

How the free GEO audit works

Six steps from URL input to report delivery. Five to ten minutes total.

  1. 1. Enter the brand URL

    Go to the GeoSuite home page and enter the URL of the site you want to audit. Works on any domain — brand site, ecommerce, B2B SaaS, local business. No registration, no mandatory email to get started.

  2. 2. The system analyses your brand context

    The system scrapes the homepage and key pages to figure out who you are: industry, sub-industry, positioning, target audience, product attributes. All LLM-driven, no hardcoded taxonomy — works the same on B2B SaaS, DTC ecommerce or local business.

  3. 3. Brand-adaptive prompt generation

    25–40 buyer-intent prompts representative of your category are generated, spread across query lanes (comparison, recommendation, alternative, branded, feature). The prompts are not pulled from a generic library: they are adapted to your positioning and your actual competitors.

  4. 4. Cross-engine execution

    The same prompts are executed in parallel on ChatGPT, Gemini, Claude and Perplexity. The system extracts citations, sentiment, grounding sources and competitors named. Average time: 3–5 minutes.

  5. 5. Metric calculation + action plan

    Brand recall, share of voice and citation sentiment are computed per engine and in aggregate. For every missing citation a counter-factual is generated — what you would have needed to be cited. The action plan is derived from the highest-leverage gaps.

  6. 6. Report delivered

    The report is readable online and downloadable as PDF. You can share it with a link, show it to the team, bring it to a meeting. No expiration, no paywall on the data — the free report is complete.

Who the free GEO audit is for

The free audit is built for people who want a first concrete measurement — no vendor pitch, no mandatory sales call. Four typical use cases.

DTC ecommerce brand

Want to know whether customers in your sector already pre-validate purchases with ChatGPT, and whether you or competitors get named. The free audit shows exactly which prompts surface competitors instead of you.

SEO or performance agency

Need a well-done audit to bring to a pitch or sales meeting — free for the client, complete like a paid audit. You use it as lead-gen material without having to live in spreadsheets.

B2B SaaS or professional services

Your funnel's buyer-intent queries ('best CRM for small agency', 'HubSpot alternatives') are where ChatGPT is starting to be used by buyers. The free audit measures how present you are in those answers.

Local business and SMB

Want to know whether ChatGPT recommends you when a customer asks 'best [your sector] in [your city]'. The free audit also covers local-intent queries.

FAQ

Is the GEO audit really free?
Yes, really. No credit card, no expiring trial: the audit is free for one brand. The point is to let you try the product on a real case — your brand — and see whether the results are useful before talking about pricing.
How long does a GEO audit take?
Five to ten minutes end-to-end. The system analyses the site to understand the brand context (industry, sub-industry, positioning), generates 25–40 buyer-intent prompts representative of the category, runs them on ChatGPT, Gemini, Claude and Perplexity in parallel, then calculates the metrics and produces the report.
Which AI engines are analysed?
ChatGPT (GPT-4 class), Gemini (Pro), Claude (Sonnet) and Perplexity with web grounding. These are the four engines that concentrate nearly all generative-search traffic for the Italian market today. Google AI Overviews and Bing Copilot are on the roadmap.
Is the report readable for a non-technical client?
Yes. The report is built to be readable by people who have never heard of GEO: every metric has an explanation, every action item is written in operational language (not SEO jargon), and the PDF is white-label compatible. Agencies often reuse it as pitch material.
Does the audit include operational advice or just numbers?
Yes. The action plan is prioritised — the first 3–5 tasks are the ones with the most leverage on the measured metrics, with concrete instructions (e.g. 'add Organization schema with these three properties on the home', 'publish a comparison page vs [competitor X]'). It's not a generic checklist, it's derived from the specific gaps surfaced by the audit.
What happens after the audit?
You execute them yourself or you hire someone — an SEO consultant, your agency, your content team. If you want the platform to help with execution too (action queue, recurring tracking, ecommerce-store integration), the paid plan adds that layer.
Can I run multiple free audits?
Per single brand, no — the free audit is meant for one brand. For agencies that want to run free lead-gen audits on 10–50 clients there is the agency workspace: every client audit is dedicated, with white-label report and portfolio dashboard.