Brief Lab

Turns a completed GEO audit into a list of actionable content briefs. For every coverage gap intercepted by the LLMs, it generates a brief with topic, competitive angle and a link to the `content_action_bridge` th

Brief Lab

What it does

Turns a completed GEO audit into a list of actionable content briefs. For every coverage gap intercepted by the LLMs, it generates a brief with topic, competitive angle and a link to the content_action_bridge that explains which editorial move closes the gap.

When to use it

  • Right after an audit, when you want an editorial to-do list and not just a diagnosis.
  • When the competitive delta points to specific content holes to fill.
  • In an agency setting, to hand the client a ready-to-run editorial plan.

Required inputs

  • audit_id (required): the completed audit to pull Q&A and context from.
  • max_briefs (optional): manual cap on the number of briefs in output.

Example output

{
  "slug": "brief-generator",
  "artifact_ids": ["art-brief-1", "art-bridge-1"],
  "payload": {
    "briefs": [{"topic": "How to choose X for Y", "angle": "..."}],
    "content_action_bridge": {
      "content_actions": [{"topic": "How to choose X for Y", "content_type": "blog_post"}],
      "summary": "..."
    }
  }
}